Jewellery Business Management Consulting
Space
SPACE is nothing but, Sales Person And Customer Evaluation. It is a software solution provided by Acme Consulting to measure the sales person’s performance and customer behaviour to a jeweller. By using this service, a jeweller will be able to observe the calibre of both the salesman and the customer at the same time. A portal will be created under the customer’s name, in the software as soon as they visit the store. This portal will automatically log the customer’s entry and exit times by using a timer mechanism that is contained into the portal itself. After that, a salesperson is assigned to the customer, and the portal is updated with that salesperson’s information. The portal also includes questions that are tailored to the individual customer, based on their purchases and experiences in-store.
Some of the following issues that are addressed in the questionnaire are:
1) What did the customer ultimately decide to buy?
2) How much time did he spend in the shop before leaving?
3) Were the customers provided with information about the products by the salespeople? Etc…
What Benefits Does It Offer To The Jeweller With Respect To The Customer?
The jeweller will be able to analyze the customer’s behavior by taking into consideration the customer’s reaction throughout the course of action beginning with the creation of the portal and ending with the customer’s exit from the store. This will allow the jeweller to classify the customer as either a genuine and potential customer or a window shopper. In addition to this, the jeweller will be able to analyze the development of a product’s position on the market based on the comments received from customers. Jeweller would also be in a position to use the customer database in near future to send them sales invites, greetings, offers etc.
Examine The Mannerism And The Selling Pattern Of The Sales Person
The provision of space is an excellent initiative that will be of assistance to the jewellers in determining the salesperson’s credibility and level of productivity on the job. The jeweller will be able to evaluate the salesperson’s selling pattern based on the salesperson’s ability to sell the product. Jeweller would be able to recommend and set targets for the salesperson for further products to sell, and also would be in a position to monitor the up-selling and cross-selling done by the salesperson. Last but not least how long did the salesperson take to close the final deal and how many deals he closes out of the total walk-ins he handles?
Jeweller can access the entire reports daily/weekly/monthly/yearly basis to analyze his business and staff performance.
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